Media Services

CRP offers a variety of professional media services to advisors.  For additional information about these services, advidsors should contact their Business Development Specialist.  We show each advisor how to create a greater visibility in their market, generate a greater awareness of the services each advisor provides, and ultimately help them position themselves as the financial expert in their market.  We have a proven track record of success (see our “proven results” section) and are just getting started.

Print

• Want to write a column for your local paper?  Our staff of PR professionals knows what your local editor is looking for.  We will help you choose a topic, write/edit content, and teach you the proper writing style so that you can land your own financial advice column.
• Do you want to be featured in an article in your local paper?  We’ll show you how to write a press release and pitch it to your local editor.

Radio

• Do you want to be a guest on a local radio station?  We’ll write the press release, get it in the right hands and make it happen.
• Is it a career goal for you to have your own finance talk show? We’ll show you how to write a sample show script and advise you on how to pitch your column, and get it to the appropriate individual.

TV

• Have you wanted to be a guest on your local noon-day show as a financial expert?  We know how to get you there. 
• Do you want to be a “repeat” guest, called on frequently by the station as “the” financial advisor?  We’ll show you how to build and sustain those relationships throughout your financial career.

Advertising

• Do you know how to maximize your advertising dollars?  What media outlets are a direct hit when targeting a specific demographic?  We have that knowledge and experience and we’ll make sure your advertising dollars will help you reach potential clients.

Media Contact Lists

• We provide our Advisors with media contact lists for all media outlets (radio, TV, newsletters, magazines).  In other words, we’ll find the journalist or producer that you need to contact and get you all of his/her information.